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来源:  日期:1970-01-01

  户外广告的特点,你知道多少呢?
  How much do you know about outdoor advertising?
  ,是到达率高。
  The first is the high arrival rate.
  通过策略性的媒介安排和分布,户外广告能创造出理想的到达率。据实力传播的调查显示,户外媒体的到达率目前仅次于电视媒体,位居第二。
  Through strategic media arrangements and distribution, outdoor advertising can create an ideal arrival rate. According to the survey of strength communication, the arrival rate of outdoor media is second only to the television media.
  第二,是视觉冲击力强。
  Second, it is visually powerful.
  在公共场所树立巨型广告牌这一古老方式历经千年的实践,表明其在传递信息、扩大影响方面的有效性。一块设立在黄金地段的巨型广告牌是任何想建立持久品牌形象的公司的必争之物,它的直接、简捷,足以迷倒全世界的大广告商。很多知名的户外广告牌,或许因为它的持久和突出,成为这个地区远近闻名的标志,人们或许对街道楼宇都视而不见,而唯独这些林立的巨型广告牌却令人久久难以忘怀。
  The age-old practice of building giant billboards in public places shows that it is effective in delivering information and expanding its impact. A giant billboard set up in prime locations is any company want to build long-term brand image will contend for, its direct, simple, enough when it comes to the world of the big advertisers. Many well-known outdoor billboards, perhaps because it is durable and prominent, as the symbol of the known in this area, people may ignore street building it, and only those with a giant billboard is is most lasting.
  第三,是发布时段长。
  Third, it is the release period.
  许多户外媒体是持久地、全天候发布的。它们每天24小时、每周7天地伫立在那儿,这一特点令其更容易为受众见到,都可方便地看到它,所以它随客户的需求而天长地久。
  Many outdoor media are consistently and 24/7. 24 hours a day, 7 heaven and earth stood there every week, this feature makes it easier for the audience to see, can easily see it, so it forever according to the customer's needs.
  第四,是千人成本低。
  Fourth, the cost of a thousand is low.
  户外媒体可能是物有所值的大众媒体了。
  Outdoor media may be the most valuable mass media.
  第五,是城市覆盖率高。
  Fifth, the urban coverage is high.
  在某个城市结合目标人群,正确的选择发布地点、以及使用正确的户外媒体。
  In a certain city, the right choice to publish a location, and the right outdoor media.
  我公司致力于为用户提供值得信赖的优良产品。我们期待与您建立长期的战略合作关系,为您提供优良的质量和完善的服务体系。
  Our company is committed to providing reliable and excellent products for our customers. We look forward to establishing a long-term strategic partnership with you to provide you with excellent quality and perfect service system.
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