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来源:  日期:1970-01-01

  根据相关调查结果,看电视和听广播成为农民经常的媒介接触活动,接触率分别为90.3%和64.6%,而报纸的接触率低,仅有6.4%。也就是说,大众传媒中只有电视和广播是农民经常接触的广告媒介。而身边的户外媒体,除了墙体广告,别无选择。

  According to the results of the survey, watching television and listening to radio became the most frequent media contact among farmers, with exposure rates of 90.3% and 64.6% respectively, while newspapers had the lowest rate of contact, only 6.4%. That is to say, only television and radio are the advertising media that farmers often come into contact with. And outside the outdoor media, in addition to wall advertising, there is no choice.

  山东墙体广告对于农民而言,其接触信息的途径相对较少。根据相关调查结果,看电视和听广播成为农民经常的媒介接触活动,接触率分别为90.3%和64.6%,而报纸的接触率低,仅有6.4%。也就是说,大众传媒中只有电视和广播是农民经常接触的广告媒介。

  Shandong wall advertising for farmers, its access to information is relatively small. According to the results of the survey, watching television and listening to radio became the most frequent media contact among farmers, with exposure rates of 90.3% and 64.6% respectively, while newspapers had the lowest rate of contact, only 6.4%. That is to say, only television and radio are the advertising media that farmers often come into contact with.

  墙体广告比较简单,制作不需要复杂的技术,发布媒体是现成的民房墙面,现在很多地方的媒介费用是需要付费的,但相比较其他广告来讲,费用也是低廉的。在媒体广告刊播价格不断攀升的今天,墙体广告低廉的成本优势成为吸引广告主投放广告的关键。
山东喷绘膜广告

  Wall advertising is relatively simple, do not need to make complex technology, publishing media is available now in many parts of the walls of houses, the media is the need to pay fees, but compared with other advertising, the cost is low. In the broadcast media advertising prices rising today, wall advertising low cost advantage has become the key to attract advertisers to advertise.

  而身边的户外媒体,除了墙体广告,别无选择。因此,作为媒介组合的重要组成部分,墙体广告在农村广袤的土地上便有了大显身手的机会。从广告效果层级来看,墙体广告主要到达知晓层面,但将墙体与电视等其他媒体联合使用,却可以产生媒介组合的增效效应。

  And outside the outdoor media, in addition to wall advertising, there is no choice. Therefore, as an important component of the media mix, wall advertising has the opportunity to display its talents in the vast rural areas. From the perspective of advertising effectiveness, wall advertising mainly comes to the level of awareness, but the combination of wall and television and other media can produce synergistic effect of media combination.

  墙体广告比较简单,制作不需要复杂的技术,发布媒体是现成的民房墙面,现在很多地方的媒介费用是需要付费的,但相比较其他广告来讲,费用也是低廉的。

  Wall advertising is relatively simple, do not need to make complex technology, publishing media is available now in many parts of the walls of houses, the media is the need to pay fees, but compared with other advertising, the cost is low.

  本文由山东墙体广告友情奉献.更多有关的知识请点击:/我们将用先进的技术.真诚的态度.为您提供为全面的服务.更多有关的知识我们将会陆续向大家奉献.敬请期待.

  The Shandong wall advertising friendship devotion. More related knowledge: Please click / we will use the most advanced technology. The most sincere attitude, to provide you with the most comprehensive service. More related knowledge and we will continue to offer. Please look forward to.

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