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来源:  日期:1970-01-01

  提示性既然受众是流动着的行人,那么在墙体广告标语设计中就要考虑到受众人经过户外墙体广告 的位置、时间。

  Since the audience is the flow of pedestrians, then in the design of the wall advertising slogans, we should take into account the location and time of the audience through the outdoor wall advertising.

  繁琐的画面,行人是不愿意接受的,只有出奇制胜地以简洁的画面和揭示性的形式引起行人注意,才能吸引受众观看广告。所以户外广告设计要注重提示性,图文并茂,以图像为主导,文字为辅助,使用文字要简单明快切忌冗长。

  The tedious picture, the pedestrian is not willing to accept, only the surprise winning place with the concise picture and the form of revealing the pedestrian attention, can attract the audience to watch the advertisement. Therefore, outdoor advertising design should pay attention to prompting. Tu Vin Unionmaw, with image as the leading factor and text as auxiliary, should use words to be simple and clear.

  独特性户外墙体广告的对象是动态中的行人,行人通过可视的广告形象来接受商品信息,所以户外墙体广告10米以外的距离,看高于头部5米的物体比较方便。所以说,设计的步要根据距离、视角、环境三因素来确定广告的位置、大小。
山东墙体广告

  The unique outdoor wall advertising object is the dynamic pedestrian, pedestrians through visual advertising image to accept commodity information, so outdoor wall advertising 10 meters away from the head 5 meters above the head of the object is more convenient. Therefore, the first step of design is to determine the location and size of advertising according to the three factors of distance, angle of view and environment.

  形状不必强求统一,可以多样化,大小也应根据实际空间的大小与环境情况而定。如意大利的路牌不是很大,与其古老的街道相统一,十分协调。

  Shapes need not be unified and diversified. The size should be determined according to the size of the actual space and the environment. For example, the road sign in Italy is not very large, and it is very coordinated with its old streets.

  在户外广告中,图形能吸引人们的注意力,所以图形设计在户外墙体广告人物、动物、植物、器具、环境等),产品图形则是指要推销和介绍的商品图形,为的是重现商品的面貌风采,使受众看清楚它的外形和内在功能特点。

  In outdoor advertising, graphics can attract people's attention most, so graphic design in outdoor wall advertising figures, animals, plants, appliances, environment, etc., product graphics is to sell and introduce the commodity graphics, in order to reproduce the appearance of the commodity, so that the audience can see its shape and inner functional features.

  本文由山东墙体广告友情奉献.更多有关的知识请点击:/我们将用先进的技术.真诚的态度.为您提供为全面的服务.更多有关的知识我们将会陆续向大家奉献.敬请期待.

  This article is dedicated to the Shandong wall advertising. More relevant knowledge, please click: / we will use the most advanced technology. The most sincere attitude. Provide you with the most comprehensive service. More related knowledge will be given to you. Please look forward to it.

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